Longer video? Maybe.

Scobleizer believes in longer videos:

Advertisers also will pay a lot higher rates for those long-form ads.

Why?

Because someone who’ll watch a 30-minute video is HIGHLY ENGAGED. They are far more likely to become a customer than someone who just watches a two-minute entertaining video.

I think that “video” is too broad for this topic.  To consider only educational and entertainment videos, I see a huge difference.  I don’t believe that entertainment videos will become longer.   Entertainment is a sort of thing that doesn’t have to go either deep or long.  Thus it doesn’t need large chunks of time.  Educational video is a totally other story.  While there are many “howto” type of videos, many topics require more than 5 minutes to explain.  Take Google Tech Talks for example.  They are pretty popular and each one takes about an hour.

There is also this factor of production costs.  It’s much harder to create 60 minutes of high quality (and I don’t mean pixels or bytes) video material, than 10 minutes.  Or 5.  Filmmakers know that.  And the audience knows that.   While less and less filmmakers will risk it, and more and more of those who do risk it will produce crapy long videos, the audience will learn the benefit of a short video and will be more inclined into choosing shorter formats.

However, since I am not at all involved in any video production or distrubtion, I might be totally wrong on this.  Judging purely from my own experience.  And my own experience mostly comes from YouTube and Google Video.

Toolbox : WordPress, CakePHP, SugarCRM, RT

Over the last couple of years I’ve been working a lot with these four applications – WordPress, CakePHP, SugarCRM, and RT.  Each of these is beautiful in its own way.  Each of these tools is an Open Source Software. Each of these tools has a large community. Each of these tools has a free and commercial support and development. Each of these can be used in a number of ways to solve a whole range of problems.  Let me briefly introduce each one of them.

Continue reading Toolbox : WordPress, CakePHP, SugarCRM, RT

How far is a desktop from a server?

There is an interesting post at The Open Source Advocate blog – “Win the desktop, and you will win the server“.  Tristan Rhodes, the author of the blog, suggests that in order for an operating system to conquer the server market, it should first conquer (or fight reasonable well for) the desktop market.

I have to admit that when I just read the article, I felt almost like agreeing.  But something kept buzzing me from the inside, so I kept that tab open for a few days.  Now that the post was processed at the back of my brain, I have to say that I don’t agree with that point.

There is, of course, a correlation.  Once sysadmins start using something they like on the desktop, it’s pretty soon that they try to see how well that thing handles server tasks.  So, of course, people using Windows on the desktop were checking out how to make a server out of it.

But.  I don’t think that conquering the desktop is the only way to the server.  Not at all. There are more ways, I somehow feel that those other ways are actually simpler.  For one thing, Linux has never been particularly good with desktops.  However, only the stubbornest and the most ignorant of sysadmins will argue against Linux server superpowers.

Furthermore, real sysadmins (which are, of course, in the minority) clearly understand the differences between a desktop computer and a server.  What’s good for one might not be so good for the other.

And then there is this whole “enterprise” issue.  Big companies (aka “enterprises”) aren’t about desktops.  They are about support services, customizations, and having someone to blame.  If there is someone on the other end of the twisted phone cord, they’ll grab him with both hands.

The historical examples in the Open Source Advocate’s blog post might be related or they might not.  The times were different anyway.  But even if these examples are related, they aren’t as heavy as they seem.  There are many factors to consider (prices, distrubution, documentation, hardware requirements, etc).

What do you guys think?

Fedora 9 : before and after

I have recently upgraded my laptop to Fedora 9.  Those of you who come often to this blog or follow me on Twitter, know that I’ve been waiting for this release like for nothing else.  Two technologies in particular – KDE 4 and Firefox 3 – were the center of my focus.  Of course, I could updated them separately and tried them earlier, but I wanted to follow the path of the distribution.

The upgrade itself went fast and easy.  But starting with the first reboot, I was getting more and more negative towards the new release.  While booting for the first time, I got two messages, notifying me that wpa_suppclient service and CUPS daemon failed to start.  While I don’t care much about printers, wireless connectivity is vital for me, so that was a bit discouraging.

The login screen.  It was changed quite a bit, and I didn’t like it much.  Logging in.  Somehow I ended up in Gnome, even though my desktop environment was KDE for the last 7 years or so.  Logout.  Switch into long awaited KDE 4.  From the first look it was beautiful, even though not quite for my tastes.  Surely, I’d need to reconfigure and change a few things. Not a problem for me at all – even more fun so.

Continue reading Fedora 9 : before and after

Ubuntu / Fedora release party

Red Hat Linux

Theodotos sent me a message, letting me know of the upcoming Ubuntu / Fedora release party that will take place in Frederick University on May 17, 2008. Here is a quote from the announcement:

office furniture in Bulgaria

Taking the opportunity of the new releases of Ubuntu 8.04 Hardy Heron Linux and Fedora 9 sulphur Linux we are organizing a party to celebrate the event. There are going to be Presentations, Installation workshops and pre-installed systems where you can test the new releases. There are
also free CDs with the new releases for everyone. You can bring your own computer too!
The event will take place on 17 of May, to the Campus of Frederick University in Limassol (near the Polemidia round-about) from 4:00 – 9:00 pm, at rooms 304 and 305 in the first floor

Basically, all you need to know is that there are going to be plenty of Linux geeks. If you need to know anything else, it’s in one of these two PDF files : announcement in English or leaflet.

P.S.: Apologies for an ancient Red Hat Linux image, but I haven’t done one with Fedora yet. Stay tuned though.