Tag: marketing

Mautic: Open Source Marketing Automation Software

Mautic is an Open Source marketing automation software, which provides a whole bunch of functionality around contact tracking, campaign management, mass mailing, landing pages, and more.  It can be self-hosted or used as Software-as-a-Service (SaaS).  The source code is on GitHub and licensed under GPLv3.

It provides an API, and is already integrated with a whole lot of services, varying from social networks and instant messengers, to CMSes and CRMs.  Scroll down the Tour page for a comparison table against such alternatives as Marketo, InfusionSoft, Hubspot, Pardot, and Eloqua.

 

Shields.io – quality metadata badges for open source projects

Shields.io provides a large collection of badges that you can use in your project documentation (like README.md over at GitHub or BitBucket), which shows a variety of metrics for the project – latest version, number of downloads, build status, and more.  Pretty much anything that you’ve seen used by any project on GitHub is supported (I couldn’t think of a badge that wasn’t).

Now, if only there was a way to insert these things automatically somehow …

Social Media Research Toolkit

Social Media Research Toolkit — a list of 50+ social media research tools curated by researchers at the Social Media Lab at Ted Rogers School of Management, Ryerson University. The kit features tools that have been used in peer-reviewed academic studies. Many tools are free to use and require little or no programming. Some are simple data collectors such as tweepy, a Python library for collecting Tweets, and others are a bit more robust, such as Netlytic, a multi-platform (Twitter, Facebook, and Instagram) data collector and analyzer, developed by our lab. All of the tools are confirmed available and operational.

Via Four short links: 14 Feb 2017.

How to change your Twitter username

I’m not considering a change of my Twitter account, as I’m using my surname all over the place and the only person it ever conflicts with is my brother.  But I’ve heard of people trying to rename their accounts or re-brand their activity on Twitter, so I think is article – How to change your Twitter username – is useful.

Here’s a synopsis:

  • create a new Twitter account with a @JunkName handle you don’t care about
  • change your @OldName account to @NewName, keeping your followers and tweet history intact (releasing your @OldName into the wild)
  • use the new Twitter account you made to quickly grab @OldName before anyone else has a chance to take it

One thing to note: Because of the way Twitter handles conversations, changing your username won’t retroactively change @mentions directed toward you from other people. This means that people you’ve conversed with will seemingly be talking to a ghost at @OldName instead of you at @NewName. Considering the “in-the-now” nature of Twitter this isn’t really a showstopper, just a mild inconvenience that’ll lessen over time.

namechk – check domain and social networks name availability

namechk is a handy tool for those who’s looking for new domains and social network profile names.  In one go you can see an overview of what’s available and what’s not.

namechk