What is an IMDb Check In?

Today I noticed something that I don’t remember seeing before – IMDb movie pages now have a “Check In” button.  When clicked, a tiny form for comment is coming up, which also features some sort of sharing to Facebook.  The functionality is marked as beta, so I’m not sure who else can see it, how well it works, and what are the purposes of it at all.  Here are two screenshots – one of the button itself and another of the form which pops up when the button is clicked.

Do any of you guys see these?  Any idea what’s that and what is it for?  Have you seen any IMDb announcements about the feature or any blog posts in relation to this?

4 thoughts on “What is an IMDb Check In?”

  1. My developer is trying to convince me to move to .net from PHP. I have always disliked the idea because of the expenses. But he’s tryiong none the less. I’ve been using WordPress on numerous websites for about a year and am concerned about switching to another platform. I have heard very good things about blogengine.net. Is there a way I can transfer all my wordpress posts into it? Any help would be really appreciated!

    1. For any migration there must at least one good reason. Do you have any problems with WordPress right now? Is there any functionality that is missing? If not, then you probably shouldn’t fix something that isn’t broken. On top of that – yes, .net hosting and development will be more expensive than WordPress/PHP.

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