Google does not use keywords meta tag

I’ve been explaining this to way too many people over the last few years – Google does not use keywords meta tag for ranking search results.  Which means you can totally drop it, or leave it empty, or fill it with whatever you want at all.  It just doesn’t matter.

And the reason for that is really simple.  SPAM and search ranking manipulation.  It started even before Google was around.  Back when Altavista and Yahoo were fighting for the title of the best search engine.  Altavista was using quite a bit of keywords meta tags.  And, as a result, you could often see sites which had nothing to do with the search query still rank at the top.  If I remember correctly, even Google paid some attention to that meta information at the beginning, but it was quite obvious pretty soon that it cannot be trusted.

Now, if you don’t believe me on this subject, either watch the video or read the explaination directly at the Google Webmaster Blog.  Satisfied?  Now stop spending hours upon hours of everyone’s time trying to develop the perfect tool and pick the perfect keywords.  It just doesn’t matter.

[youtube=http://www.youtube.com/watch?v=jK7IPbnmvVU]

Skating tribute to Tetris

Tetris recently celebrated its 25th year.  But despite all the progress in computer games, all those game consoles, it is still a game much loved and played around the world.  More so, people are often creating remakes, tributes, and all sort of creative appreciation. Here is an example video of a few skateboarders getting together and doing something cool.

[youtube=http://www.youtube.com/watch?v=Fwvc6fmXmuY]

Google Wave hits developer preview

Google Wave – a new real-time collaboration tool from Google has entered the developer preview stage.  About 100,000 selected people got invited to see and use the system.  Some of those people are already posting early reviews and screenshot tours.  Here is one such review in Lifehacker blog.

Google Wave default view

I personally haven’t tried the thing yet.  But from all the reviews, screenshots, and videos of Google Wave that I’ve seen, I think that I will either totally love it or really hate it.  There are some really cool things in it, like integration of email, chat, and rich-text which is almost as rich as an application.  But on the other hand, some of the integrated tools are those that I depend upon on a daily basis, and which I am very sensitive to changes at.  Until now, from those other people, I can’t figure out if that integration and all those improvements are something that will fit my personal use pattern.

The time will tell.  Hopefully it will go into public better sooner than later…

P.S.: does anyone else think that the default view looks very much like MS Outlook?  Weird.

A glimpse into Google Analytics power

For a few years now I always recommend Google Analytics to anyone who is looking for a statistical / analytical package for their web site.  While there are a few alternatives, I think that almost none of them can match Google Analytics in both ease of use and analytical power.

Easy installation (a copy-paste of provided JavaScript snippet), web-based reports available from anywhere, multi-user access, schedule reports, exports to several formats such as CSV and PDF, schedule reports, customizable dashboards, multiple site and profile management, A/B testing, goal conversion tracking, and much more – and all of it for free.  That’s hard to compete with.

Google Analytics help

And if you want to see how much you can get out of it and how easy that would be to configure, consider a recent example posted in Google Analytics blog – “Advanced: Structure Your Account With Roll Up Reporting And More“.

Funny People

Funny People

Just got back from the cinema, where I watched “Funny People“.  When I saw the trailer, I wasn’t sure if I wanted to see this film or not.  There were a funny scenes, but it looked like a cliché, more or less.   But then I saw a 7.3/10 rating at IMDB and decided that I want to see that.

The film turned out to be quite good.  It’s not really a comedy in the sense that you’d expect from the title, poster, and trailer.  It’s more of a drama with a few funny bits in it.   And while it does follow a sort of cliché story, it does it in an interesting way.  The best to describe it I guess, is with a bad racing car analogy – you can see the track and you sort of know where the car will go, but it still surprises you with its dynamics and by getting off the track at a few turns.  Except that the film is actually good.  You sort of know how it will end and how you’ll get there, but there are a few things which come slower or faster than you’d expect.

All in all, it was a kind, thought provoking, and at times quite funny movie.  Recommended, with 4 stars.  And if you want to see the trailer, here it is:

[youtube=http://www.youtube.com/watch?v=24VVnvrjI8w]

Daily tweets digest

  • I am at @edaphi's twitter, stealing his replies. :) #
  • Wobbling windows effect from compiz makes me think that everything needed inventing in user interface science has been invented. #
  • What's the best tool for managing web site change requests from 20 non-technical people who need to approve each other's requests? #
  • Playing a game of 'how many people does it take to update text on the corporate website?' … Let's just say that it's a team. :) #
  • Those KDE lockups that I experienced earlier… Now I think that they are caused by compiz. Enabled it in Gnome and got them back. #