{"id":23172,"date":"2014-12-18T11:44:08","date_gmt":"2014-12-18T09:44:08","guid":{"rendered":"https:\/\/mamchenkov.net\/wordpress\/?p=23172"},"modified":"2014-12-18T11:44:08","modified_gmt":"2014-12-18T09:44:08","slug":"why-google-changes-your-titles-in-search-results","status":"publish","type":"post","link":"https:\/\/mamchenkov.net\/wordpress\/2014\/12\/18\/why-google-changes-your-titles-in-search-results\/","title":{"rendered":"Why Google Changes Your Titles in Search Results"},"content":{"rendered":"\n

Until now (in fact, even yesterday) \u00a0I was telling people that Google uses the HTML <title><\/em> tag of the given page when displaying search results. \u00a0Turns out, this is not always true<\/a>.<\/p>\n\n","protected":false},"excerpt":{"rendered":"\n

Until now (in fact, even yesterday) \u00a0I was telling people that Google uses the HTML <title> tag of the given page when displaying search results. \u00a0Turns out, this is not always true.<\/p>\n\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"link","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Why #Google Changes Your Titles in Search Results #SEO","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[1,62,1334],"tags":[2233,1190,1327,1189],"keyring_services":[],"class_list":["post-23172","post","type-post","status-publish","format-link","hentry","category-general","category-technology","category-web-work","tag-google-search","tag-html","tag-seo","tag-web-promotion","post_format-post-format-link"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":12595,"url":"https:\/\/mamchenkov.net\/wordpress\/2010\/06\/02\/custom-background-for-google-search\/","url_meta":{"origin":23172,"position":0},"title":"Custom background for Google search","author":"Leonid Mamchenkov","date":"June 2, 2010","format":false,"excerpt":"The Next Web points out: Starting this afternoon, and rolling out over the next few days\u00a0Google is releasing the ability around the US and the world to upload a custom image as the background of your Google.com. Obviously, there will be a lot of noise about it around the web.\u2026","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":14707,"url":"https:\/\/mamchenkov.net\/wordpress\/2011\/04\/07\/recommendation-engine-that-finally-makes-sense-google-1\/","url_meta":{"origin":23172,"position":1},"title":"Recommendation engine that finally makes sense – Google +1","author":"Leonid Mamchenkov","date":"April 7, 2011","format":false,"excerpt":"I've heard plenty of rumors about an upcoming Google social network. \u00a0I have no idea if they are true, and really I don't care. \u00a0I have enough social networks as it is. \u00a0But what I haven't heard about until now is Google +1 - a new recommendation engine that Google\u2026","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/img.youtube.com\/vi\/OAyUNI3_V2c\/0.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":22080,"url":"https:\/\/mamchenkov.net\/wordpress\/2014\/06\/26\/google-drops-profile-photos\/","url_meta":{"origin":23172,"position":2},"title":"Google drops profile photos","author":"Leonid Mamchenkov","date":"June 26, 2014","format":"status","excerpt":"Just when I finally figured out how to have my profile photo show up in search results, Google is dropping the feature and changing the design. \u00a0Thank you very much, Google. \u00a0I hope at least this decision wasn't based on my ugly mug appearing all around the web.","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":28997,"url":"https:\/\/mamchenkov.net\/wordpress\/2018\/11\/20\/your-site-on-google\/","url_meta":{"origin":23172,"position":3},"title":"Your Site on Google","author":"Leonid Mamchenkov","date":"November 20, 2018","format":false,"excerpt":"Here's something I've never seen before.\u00a0 When searching for something on Google, I got a new widget \"Your Site on Google\" right above the search results.\u00a0 Erm ... what? It took me a second to figure it out.\u00a0 Google, of course, knows who I am, since I am logged into\u2026","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2018\/11\/google-site-243x500.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":16475,"url":"https:\/\/mamchenkov.net\/wordpress\/2012\/07\/14\/googles-interactive-unit-conversion\/","url_meta":{"origin":23172,"position":4},"title":"Google’s Interactive Unit Conversion","author":"Leonid Mamchenkov","date":"July 14, 2012","format":false,"excerpt":"Google Search offered a unit conversion tool for a long time now. \u00a0One could just search for \"10 pounds in kilograms\" and get a quick answer right on the results page. \u00a0Google Operating System blog reports that Google has upgraded the functionality and now the unit conversion tool is interactive.","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2012\/07\/Google-Interactive-Unit-Conversion-OneBox.png?fit=490%2C272&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9117,"url":"https:\/\/mamchenkov.net\/wordpress\/2005\/06\/19\/daily-del-icio-us-bookmarks\/","url_meta":{"origin":23172,"position":5},"title":"Daily del.icio.us bookmarks","author":"Leonid Mamchenkov","date":"June 19, 2005","format":false,"excerpt":"Shared bookmarks for del.icio.us user tvset on 2005-06-19 Flavio\u00e2\u20ac\u2122s TechnoTalk \u00c2\u00bb Blog Archive \u00c2\u00bb Performance analysis on Linux Tagged as: linux performance tuning tutorials Gregarius \u00c2\u00bb A Free, Web-based Feed Aggregator -- Possible personal alternative to Bloglines.com? Tagged as: aggregator bloglines rss scripts software syndication MySQL Optimization Tagged as: linux\u2026","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/23172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/comments?post=23172"}],"version-history":[{"count":0,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/23172\/revisions"}],"wp:attachment":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/media?parent=23172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/categories?post=23172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/tags?post=23172"},{"taxonomy":"keyring_services","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/keyring_services?post=23172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}