{"id":18907,"date":"2013-12-04T03:20:34","date_gmt":"2013-12-04T01:20:34","guid":{"rendered":"https:\/\/mamchenkov.net\/wordpress\/?p=18907"},"modified":"2013-12-04T03:20:34","modified_gmt":"2013-12-04T01:20:34","slug":"10-not-so-surprising-social-media-statistics","status":"publish","type":"post","link":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/","title":{"rendered":"10 (not so) surprising social media statistics"},"content":{"rendered":"\n

Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy<\/a>. \u00a0I wouldn’t go as far as saying that all of them are really all that surprising, but they are mostly interesting. \u00a0Here they are in a nutshell:<\/p>\n

    \n
  1. The fastest growing demographic on Twitter is the 55-64 year age bracket.<\/li>\n
  2. 189 million of Facebook’s users are “mobile only”.<\/li>\n
  3. YouTube reaches more US adults aged 18-34 than any cable network.<\/li>\n
  4. Every second two new members join LinkedIn.<\/li>\n
  5. Social media has overtaken port as #1 activity on the web.<\/li>\n
  6. LinkedIn has a lower percentage of active users than Pinterest, Google+, Twitter and Facebook.<\/li>\n
  7. 93% of marketers use social media for business.<\/li>\n
  8. 25% of smartphone owners ages 18-44 say they can’t recall the last time their smartphone wasn’t next to them.<\/li>\n
  9. Even though 62% of marketers blog or plan to blog in 2013, only 9% of US marketing companies employ a full-time blogger.<\/li>\n
  10. 25% of Facebook users don’t bother with privacy settings.<\/li>\n<\/ol>\n

    Read the whole thing<\/a> for more details, links, stats, visualization, and ideas on how to utilize this information.<\/p>\n\n","protected":false},"excerpt":{"rendered":"\n

    Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. \u00a0I wouldn’t go as far as saying that all of them are really all that surprising, but they are mostly interesting. \u00a0Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age … Continue reading 10 (not so) surprising social media statistics<\/span><\/a><\/p>\n\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[1,62,1334],"tags":[1968,2271,2860,2895,1290,1141,1117,1152,1041,1111],"keyring_services":[],"class_list":["post-18907","post","type-post","status-publish","format-standard","hentry","category-general","category-technology","category-web-work","tag-business","tag-facebook","tag-google-plus","tag-linkedin","tag-marketing","tag-mobile","tag-research","tag-social-networks","tag-statistics","tag-twitter"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":24938,"url":"https:\/\/mamchenkov.net\/wordpress\/2015\/11\/06\/100-social-media-facts-and-statistics-for-2015\/","url_meta":{"origin":18907,"position":0},"title":"100 Social Media Facts and Statistics for 2015","author":"Leonid Mamchenkov","date":"November 6, 2015","format":false,"excerpt":"Back in 2013 I linked to some (not so) surprising facts about social media. \u00a0Two years is a lot of time and a lot of things has changed since. \u00a0So here comes 100 social media facts and statistics for 2015. \u00a0These spread from general statistics to service-specific ones, including Facebook,\u2026","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"Social-Media-Facts-Statistics","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2015\/11\/Social-Media-Facts-Statistics-500x213.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":27088,"url":"https:\/\/mamchenkov.net\/wordpress\/2016\/12\/09\/database-engines-ranking\/","url_meta":{"origin":18907,"position":1},"title":"Database Engines Ranking","author":"Leonid Mamchenkov","date":"December 9, 2016","format":false,"excerpt":"DB-Engines.com provides some insight into some of the most popular database engines (312 of them to be precise). \u00a0Nothing too surprising there - Oracle and MySQL leading the charts, but it's nice to have the numbers and trends. There are, of course, many different ways how the popularity can be\u2026","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"db-engines-ranking-table","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2016\/12\/db-engines-ranking-table-500x302.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":18744,"url":"https:\/\/mamchenkov.net\/wordpress\/2013\/11\/03\/welcome-to-the-unicorn-club-learning-from-billion-dollar-startups\/","url_meta":{"origin":18907,"position":2},"title":"Welcome To The Unicorn Club: Learning From Billion-Dollar Startups","author":"Leonid Mamchenkov","date":"November 3, 2013","format":"link","excerpt":"Welcome To The Unicorn Club: Learning From Billion-Dollar Startups","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16449,"url":"https:\/\/mamchenkov.net\/wordpress\/2012\/07\/11\/oneall-social-plugin-for-wordpress\/","url_meta":{"origin":18907,"position":3},"title":"OneAll Social Plugin for WordPress","author":"Leonid Mamchenkov","date":"July 11, 2012","format":"link","excerpt":"OneAll Social Plugin for WordPress In addition to the usual suspects of Facebook and Twitter, this one seems to also support GitHub, LiveJournal, WordPress.com, LinkedIn, and a few others.","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16213,"url":"https:\/\/mamchenkov.net\/wordpress\/2012\/04\/06\/social-networks-map\/","url_meta":{"origin":18907,"position":4},"title":"Social networks map","author":"Leonid Mamchenkov","date":"April 6, 2012","format":false,"excerpt":"I spotted this image in my Google+ stream. \u00a0I think it's one of the best attempts at guiding people as to which social network they should use for this or that status update. \u00a0Very well done!","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2012\/04\/Social-networks-map-500x375.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":23192,"url":"https:\/\/mamchenkov.net\/wordpress\/2014\/12\/22\/the-25-hottest-skills-that-got-people-hired-in-2014\/","url_meta":{"origin":18907,"position":5},"title":"The 25 Hottest Skills That Got People Hired in 2014","author":"Leonid Mamchenkov","date":"December 22, 2014","format":"link","excerpt":"LinkedIn brings to us the summary of 330,000,000+ profiles for this year: \u00a0 Personally, I find the popularity of SEO, SEM, and digital marketing a bit disturbing. \u00a0The rest, with technical skills dominating the list, is beautiful to see.","rel":"","context":"In "All"","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"The-25-Hottest-Skills-of-2014-on-LinkedIn","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2014\/12\/The-25-Hottest-Skills-of-2014-on-LinkedIn-317x500.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/18907","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/comments?post=18907"}],"version-history":[{"count":0,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/18907\/revisions"}],"wp:attachment":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/media?parent=18907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/categories?post=18907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/tags?post=18907"},{"taxonomy":"keyring_services","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/keyring_services?post=18907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}