{"id":18907,"date":"2013-12-04T03:20:34","date_gmt":"2013-12-04T01:20:34","guid":{"rendered":"https:\/\/mamchenkov.net\/wordpress\/?p=18907"},"modified":"2013-12-04T03:20:34","modified_gmt":"2013-12-04T01:20:34","slug":"10-not-so-surprising-social-media-statistics","status":"publish","type":"post","link":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/","title":{"rendered":"10 (not so) surprising social media statistics"},"content":{"rendered":"<!-- google_ad_section_start -->\n<p>Fast Company shares the <a href=\"http:\/\/www.fastcompany.com\/3021749\/work-smart\/10-surprising-social-media-statistics-that-will-make-you-rethink-your-social-stra\">10 surprising social media statistics that will make you rethink your social strategy<\/a>. \u00a0I wouldn&#8217;t go as far as saying that all of them are really all that surprising, but they are mostly interesting. \u00a0Here they are in a nutshell:<\/p>\n<ol>\n<li>The fastest growing demographic on Twitter is the 55-64 year age bracket.<\/li>\n<li>189 million of Facebook&#8217;s users are &#8220;mobile only&#8221;.<\/li>\n<li>YouTube reaches more US adults aged 18-34 than any cable network.<\/li>\n<li>Every second two new members join LinkedIn.<\/li>\n<li>Social media has overtaken port as #1 activity on the web.<\/li>\n<li>LinkedIn has a lower percentage of active users than Pinterest, Google+, Twitter and Facebook.<\/li>\n<li>93% of marketers use social media for business.<\/li>\n<li>25% of smartphone owners ages 18-44 say they can&#8217;t recall the last time their smartphone wasn&#8217;t next to them.<\/li>\n<li>Even though 62% of marketers blog or plan to blog in 2013, only 9% of US marketing companies employ a full-time blogger.<\/li>\n<li>25% of Facebook users don&#8217;t bother with privacy settings.<\/li>\n<\/ol>\n<p>Read <a href=\"http:\/\/www.fastcompany.com\/3021749\/work-smart\/10-surprising-social-media-statistics-that-will-make-you-rethink-your-social-stra\">the whole thing<\/a> for more details, links, stats, visualization, and ideas on how to utilize this information.<\/p>\n<!-- google_ad_section_end -->\n","protected":false},"excerpt":{"rendered":"<!-- google_ad_section_start -->\n<p>Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. \u00a0I wouldn&#8217;t go as far as saying that all of them are really all that surprising, but they are mostly interesting. \u00a0Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age &hellip; <a href=\"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">10 (not so) surprising social media statistics<\/span><\/a><\/p>\n<!-- google_ad_section_end -->\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false,"_links_to":"","_links_to_target":""},"categories":[1,62,1334],"tags":[1968,2271,2860,2895,1290,1141,1117,1152,1041,1111],"keyring_services":[],"class_list":["post-18907","post","type-post","status-publish","format-standard","hentry","category-general","category-technology","category-web-work","tag-business","tag-facebook","tag-google-plus","tag-linkedin","tag-marketing","tag-mobile","tag-research","tag-social-networks","tag-statistics","tag-twitter"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn&#039;t go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Leonid Mamchenkov\"\/>\n\t<meta name=\"google-site-verification\" content=\"VHvdD0_usx1_4DzKy_QCVcICVgX2EgA2ybELT-wl7kQ\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Leonid Mamchenkov - Life, universe, and everything else\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"10 (not so) surprising social media statistics - Leonid Mamchenkov\" \/>\n\t\t<meta property=\"og:description\" content=\"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn&#039;t go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2013-12-04T01:20:34+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2013-12-04T01:20:34+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MamchenkovBlog\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@mamchenkov\" \/>\n\t\t<meta name=\"twitter:title\" content=\"10 (not so) surprising social media statistics - Leonid Mamchenkov\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn&#039;t go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@mamchenkov\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#blogposting\",\"name\":\"10 (not so) surprising social media statistics - Leonid Mamchenkov\",\"headline\":\"10 (not so) surprising social media statistics\",\"author\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/author\\\/leonid\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/#person\"},\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#articleImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3cf6df002a284d78fb6e9d8222ca4d102e0832035ed6bc8447008bd234e131a4?s=96&d=identicon&r=g\",\"width\":96,\"height\":96,\"caption\":\"Leonid Mamchenkov\"},\"datePublished\":\"2013-12-04T03:20:34+02:00\",\"dateModified\":\"2013-12-04T03:20:34+02:00\",\"inLanguage\":\"en-US\",\"commentCount\":3,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#webpage\"},\"articleSection\":\"All, Technology, Web work, business, Facebook, Google Plus, LinkedIn, marketing, mobile, research, social networks, statistics, Twitter\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/#listItem\",\"name\":\"Technology\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/#listItem\",\"position\":2,\"name\":\"Technology\",\"item\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/web-work\\\/#listItem\",\"name\":\"Web work\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/web-work\\\/#listItem\",\"position\":3,\"name\":\"Web work\",\"item\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/web-work\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#listItem\",\"name\":\"10 (not so) surprising social media statistics\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/#listItem\",\"name\":\"Technology\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#listItem\",\"position\":4,\"name\":\"10 (not so) surprising social media statistics\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/category\\\/technology\\\/web-work\\\/#listItem\",\"name\":\"Web work\"}}]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/#person\",\"name\":\"Leonid Mamchenkov\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#personImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3cf6df002a284d78fb6e9d8222ca4d102e0832035ed6bc8447008bd234e131a4?s=96&d=identicon&r=g\",\"width\":96,\"height\":96,\"caption\":\"Leonid Mamchenkov\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/author\\\/leonid\\\/#author\",\"url\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/author\\\/leonid\\\/\",\"name\":\"Leonid Mamchenkov\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3cf6df002a284d78fb6e9d8222ca4d102e0832035ed6bc8447008bd234e131a4?s=96&d=identicon&r=g\",\"width\":96,\"height\":96,\"caption\":\"Leonid Mamchenkov\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#webpage\",\"url\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/\",\"name\":\"10 (not so) surprising social media statistics - Leonid Mamchenkov\",\"description\":\"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn't go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/2013\\\/12\\\/04\\\/10-not-so-surprising-social-media-statistics\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/author\\\/leonid\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/author\\\/leonid\\\/#author\"},\"datePublished\":\"2013-12-04T03:20:34+02:00\",\"dateModified\":\"2013-12-04T03:20:34+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/#website\",\"url\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/\",\"name\":\"Blog of Leonid Mamchenkov\",\"description\":\"Life, universe, and everything else\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/mamchenkov.net\\\/wordpress\\\/#person\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"10 (not so) surprising social media statistics - Leonid Mamchenkov","description":"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn't go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age","canonical_url":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"VHvdD0_usx1_4DzKy_QCVcICVgX2EgA2ybELT-wl7kQ","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#blogposting","name":"10 (not so) surprising social media statistics - Leonid Mamchenkov","headline":"10 (not so) surprising social media statistics","author":{"@id":"https:\/\/mamchenkov.net\/wordpress\/author\/leonid\/#author"},"publisher":{"@id":"https:\/\/mamchenkov.net\/wordpress\/#person"},"image":{"@type":"ImageObject","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#articleImage","url":"https:\/\/secure.gravatar.com\/avatar\/3cf6df002a284d78fb6e9d8222ca4d102e0832035ed6bc8447008bd234e131a4?s=96&d=identicon&r=g","width":96,"height":96,"caption":"Leonid Mamchenkov"},"datePublished":"2013-12-04T03:20:34+02:00","dateModified":"2013-12-04T03:20:34+02:00","inLanguage":"en-US","commentCount":3,"mainEntityOfPage":{"@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#webpage"},"isPartOf":{"@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#webpage"},"articleSection":"All, Technology, Web work, business, Facebook, Google Plus, LinkedIn, marketing, mobile, research, social networks, statistics, Twitter"},{"@type":"BreadcrumbList","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress#listItem","position":1,"name":"Home","item":"https:\/\/mamchenkov.net\/wordpress","nextItem":{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/#listItem","name":"Technology"}},{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/#listItem","position":2,"name":"Technology","item":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/","nextItem":{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/#listItem","name":"Web work"},"previousItem":{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/#listItem","position":3,"name":"Web work","item":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/","nextItem":{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#listItem","name":"10 (not so) surprising social media statistics"},"previousItem":{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/#listItem","name":"Technology"}},{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#listItem","position":4,"name":"10 (not so) surprising social media statistics","previousItem":{"@type":"ListItem","@id":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/#listItem","name":"Web work"}}]},{"@type":"Person","@id":"https:\/\/mamchenkov.net\/wordpress\/#person","name":"Leonid Mamchenkov","image":{"@type":"ImageObject","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#personImage","url":"https:\/\/secure.gravatar.com\/avatar\/3cf6df002a284d78fb6e9d8222ca4d102e0832035ed6bc8447008bd234e131a4?s=96&d=identicon&r=g","width":96,"height":96,"caption":"Leonid Mamchenkov"}},{"@type":"Person","@id":"https:\/\/mamchenkov.net\/wordpress\/author\/leonid\/#author","url":"https:\/\/mamchenkov.net\/wordpress\/author\/leonid\/","name":"Leonid Mamchenkov","image":{"@type":"ImageObject","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/3cf6df002a284d78fb6e9d8222ca4d102e0832035ed6bc8447008bd234e131a4?s=96&d=identicon&r=g","width":96,"height":96,"caption":"Leonid Mamchenkov"}},{"@type":"WebPage","@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#webpage","url":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/","name":"10 (not so) surprising social media statistics - Leonid Mamchenkov","description":"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn't go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/mamchenkov.net\/wordpress\/#website"},"breadcrumb":{"@id":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/#breadcrumblist"},"author":{"@id":"https:\/\/mamchenkov.net\/wordpress\/author\/leonid\/#author"},"creator":{"@id":"https:\/\/mamchenkov.net\/wordpress\/author\/leonid\/#author"},"datePublished":"2013-12-04T03:20:34+02:00","dateModified":"2013-12-04T03:20:34+02:00"},{"@type":"WebSite","@id":"https:\/\/mamchenkov.net\/wordpress\/#website","url":"https:\/\/mamchenkov.net\/wordpress\/","name":"Blog of Leonid Mamchenkov","description":"Life, universe, and everything else","inLanguage":"en-US","publisher":{"@id":"https:\/\/mamchenkov.net\/wordpress\/#person"}}]},"og:locale":"en_US","og:site_name":"Leonid Mamchenkov - Life, universe, and everything else","og:type":"article","og:title":"10 (not so) surprising social media statistics - Leonid Mamchenkov","og:description":"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn't go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age","og:url":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/","og:image":"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg","og:image:secure_url":"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg","og:image:width":1024,"og:image:height":1024,"article:published_time":"2013-12-04T01:20:34+00:00","article:modified_time":"2013-12-04T01:20:34+00:00","article:publisher":"https:\/\/www.facebook.com\/MamchenkovBlog","twitter:card":"summary_large_image","twitter:site":"@mamchenkov","twitter:title":"10 (not so) surprising social media statistics - Leonid Mamchenkov","twitter:description":"Fast Company shares the 10 surprising social media statistics that will make you rethink your social strategy. I wouldn't go as far as saying that all of them are really all that surprising, but they are mostly interesting. Here they are in a nutshell: The fastest growing demographic on Twitter is the 55-64 year age","twitter:creator":"@mamchenkov","twitter:image":"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg"},"aioseo_meta_data":{"post_id":"18907","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2023-07-19 11:12:43","updated":"2026-01-15 09:52:45","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/mamchenkov.net\/wordpress\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/\" title=\"Technology\">Technology<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/\" title=\"Web work\">Web work<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t10 (not so) surprising social media statistics\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/mamchenkov.net\/wordpress"},{"label":"Technology","link":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/"},{"label":"Web work","link":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/"},{"label":"10 (not so) surprising social media statistics","link":"https:\/\/mamchenkov.net\/wordpress\/2013\/12\/04\/10-not-so-surprising-social-media-statistics\/"}],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":24938,"url":"https:\/\/mamchenkov.net\/wordpress\/2015\/11\/06\/100-social-media-facts-and-statistics-for-2015\/","url_meta":{"origin":18907,"position":0},"title":"100 Social Media Facts and Statistics for 2015","author":"Leonid Mamchenkov","date":"November 6, 2015","format":false,"excerpt":"Back in 2013 I linked to some (not so) surprising facts about social media. \u00a0Two years is a lot of time and a lot of things has changed since. \u00a0So here comes 100 social media facts and statistics for 2015. \u00a0These spread from general statistics to service-specific ones, including Facebook,\u2026","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"Social-Media-Facts-Statistics","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2015\/11\/Social-Media-Facts-Statistics-500x213.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":27088,"url":"https:\/\/mamchenkov.net\/wordpress\/2016\/12\/09\/database-engines-ranking\/","url_meta":{"origin":18907,"position":1},"title":"Database Engines Ranking","author":"Leonid Mamchenkov","date":"December 9, 2016","format":false,"excerpt":"DB-Engines.com provides some insight into some of the most popular database engines (312 of them to be precise). \u00a0Nothing too surprising there - Oracle and MySQL leading the charts, but it's nice to have the numbers and trends. There are, of course, many different ways how the popularity can be\u2026","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"db-engines-ranking-table","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2016\/12\/db-engines-ranking-table-500x302.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":18744,"url":"https:\/\/mamchenkov.net\/wordpress\/2013\/11\/03\/welcome-to-the-unicorn-club-learning-from-billion-dollar-startups\/","url_meta":{"origin":18907,"position":2},"title":"Welcome To The Unicorn Club: Learning From Billion-Dollar Startups","author":"Leonid Mamchenkov","date":"November 3, 2013","format":"link","excerpt":"Welcome To The Unicorn Club: Learning From Billion-Dollar Startups","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16449,"url":"https:\/\/mamchenkov.net\/wordpress\/2012\/07\/11\/oneall-social-plugin-for-wordpress\/","url_meta":{"origin":18907,"position":3},"title":"OneAll Social Plugin for WordPress","author":"Leonid Mamchenkov","date":"July 11, 2012","format":"link","excerpt":"OneAll Social Plugin for WordPress In addition to the usual suspects of Facebook and Twitter, this one seems to also support GitHub, LiveJournal, WordPress.com, LinkedIn, and a few others.","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16213,"url":"https:\/\/mamchenkov.net\/wordpress\/2012\/04\/06\/social-networks-map\/","url_meta":{"origin":18907,"position":4},"title":"Social networks map","author":"Leonid Mamchenkov","date":"April 6, 2012","format":false,"excerpt":"I spotted this image in my Google+ stream. \u00a0I think it's one of the best attempts at guiding people as to which social network they should use for this or that status update. \u00a0Very well done!","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2012\/04\/Social-networks-map-500x375.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":23192,"url":"https:\/\/mamchenkov.net\/wordpress\/2014\/12\/22\/the-25-hottest-skills-that-got-people-hired-in-2014\/","url_meta":{"origin":18907,"position":5},"title":"The 25 Hottest Skills That Got People Hired in 2014","author":"Leonid Mamchenkov","date":"December 22, 2014","format":"link","excerpt":"LinkedIn brings to us the summary of 330,000,000+ profiles for this year: \u00a0 Personally, I find the popularity of SEO, SEM, and digital marketing a bit disturbing. \u00a0The rest, with technical skills dominating the list, is beautiful to see.","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"The-25-Hottest-Skills-of-2014-on-LinkedIn","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2014\/12\/The-25-Hottest-Skills-of-2014-on-LinkedIn-317x500.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/18907","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/comments?post=18907"}],"version-history":[{"count":0,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/18907\/revisions"}],"wp:attachment":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/media?parent=18907"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/categories?post=18907"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/tags?post=18907"},{"taxonomy":"keyring_services","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/keyring_services?post=18907"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}