{"id":12207,"date":"2010-02-25T12:23:39","date_gmt":"2010-02-25T10:23:39","guid":{"rendered":"https:\/\/mamchenkov.net\/wordpress\/?p=12207"},"modified":"2010-02-25T12:23:39","modified_gmt":"2010-02-25T10:23:39","slug":"the-social-landscape","status":"publish","type":"post","link":"https:\/\/mamchenkov.net\/wordpress\/2010\/02\/25\/the-social-landscape\/","title":{"rendered":"The Social Landscape"},"content":{"rendered":"<!-- google_ad_section_start -->\n<p>I came across this excellent chart at <a href=\"http:\/\/blogs.omniture.com\/2010\/02\/17\/which-social-platform-works-better-for-marketers\/\">Omniture web site<\/a>. \u00a0While it is mostly aimed at marketing people, it&#8217;s still pretty useful for everyone on the ewb to have an overview of which social networks work better for which purposes.<\/p>\n<p><a href=\"http:\/\/blogs.omniture.com\/2010\/02\/17\/which-social-platform-works-better-for-marketers\/\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"12208\" data-permalink=\"https:\/\/mamchenkov.net\/wordpress\/2010\/02\/25\/the-social-landscape\/cmo-social-landscape-r52-500x862\/\" data-orig-file=\"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2010\/02\/cmo-social-landscape-r52-500x862.jpg?fit=500%2C862&amp;ssl=1\" data-orig-size=\"500,862\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"cmo-social-landscape-r52-500&amp;#215;862\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2010\/02\/cmo-social-landscape-r52-500x862.jpg?fit=500%2C862&amp;ssl=1\" class=\"aligncenter size-full wp-image-12208\" title=\"cmo-social-landscape-r52-500x862\" src=\"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2010\/02\/cmo-social-landscape-r52-500x862.jpg?resize=500%2C862&#038;ssl=1\" alt=\"\" width=\"500\" height=\"862\" srcset=\"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2010\/02\/cmo-social-landscape-r52-500x862.jpg?resize=500%2C862&amp;ssl=1 500w, https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2010\/02\/cmo-social-landscape-r52-500x862.jpg?resize=174%2C300&amp;ssl=1 174w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<!-- google_ad_section_end -->\n","protected":false},"excerpt":{"rendered":"<!-- google_ad_section_start -->\n<p>I came across this excellent chart at Omniture web site. \u00a0While it is mostly aimed at marketing people, it&#8217;s still pretty useful for everyone on the ewb to have an overview of which social networks work better for which purposes.<\/p>\n<!-- google_ad_section_end -->\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false,"_links_to":"","_links_to_target":""},"categories":[1,62,1334],"tags":[1473,2271,684,2895,1290,2272,1152,1111,1322],"keyring_services":[],"class_list":["post-12207","post","type-post","status-publish","format-standard","hentry","category-general","category-technology","category-web-work","tag-digg","tag-facebook","tag-flickr","tag-linkedin","tag-marketing","tag-reddit","tag-social-networks","tag-twitter","tag-youtube"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"I came across this excellent chart at Omniture web site. 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While it is mostly aimed at marketing people, it's still pretty useful for everyone on the ewb to have an overview of which social networks work better for which purposes.","twitter:creator":"@mamchenkov","twitter:image":"https:\/\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2026\/03\/leonid-sailing-beer.jpg"},"aioseo_meta_data":{"post_id":"12207","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2023-07-19 21:48:41","updated":"2026-01-15 04:37:01","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/mamchenkov.net\/wordpress\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/\" title=\"Technology\">Technology<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/\" title=\"Web work\">Web work<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tThe Social Landscape\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/mamchenkov.net\/wordpress"},{"label":"Technology","link":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/"},{"label":"Web work","link":"https:\/\/mamchenkov.net\/wordpress\/category\/technology\/web-work\/"},{"label":"The Social Landscape","link":"https:\/\/mamchenkov.net\/wordpress\/2010\/02\/25\/the-social-landscape\/"}],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":25119,"url":"https:\/\/mamchenkov.net\/wordpress\/2016\/01\/11\/namechk-check-domain-and-social-networks-name-availability\/","url_meta":{"origin":12207,"position":0},"title":"namechk &#8211; check domain and social networks name availability","author":"Leonid Mamchenkov","date":"January 11, 2016","format":false,"excerpt":"namechk is a handy tool for those who's looking for new domains and social network profile names. \u00a0In one go you can see an overview of what's available and what's not.","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"namechk","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2016\/01\/namechk-500x272.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":28248,"url":"https:\/\/mamchenkov.net\/wordpress\/2017\/11\/28\/mautic-open-source-marketing-automation\/","url_meta":{"origin":12207,"position":1},"title":"Mautic &#8211; Open Source Marketing Automation","author":"Leonid Mamchenkov","date":"November 28, 2017","format":false,"excerpt":"Mautic is an Open Source marketing automation solution.\u00a0 It features contact management, social media marketing, email marketing, forms, campaigns, reports, and pretty much everything else you'd expect from a tool like this. It is used by top digital marketing firms around the world. Mautic offers the insights necessary for sucessful\u2026","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2017\/11\/mautic_screenshot-500x375.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":15860,"url":"https:\/\/mamchenkov.net\/wordpress\/2011\/11\/07\/twitter-stories\/","url_meta":{"origin":12207,"position":2},"title":"Twitter Stories","author":"Leonid Mamchenkov","date":"November 7, 2011","format":false,"excerpt":"The other day, Twitter announced a new website of theirs - Twitter Stories. \u00a0Yes, of course, that's a part of their marketing effort and they are promoting their own services. \u00a0But it's not just that. \u00a0It is an excellent compilation of stories which show kindness, compassion and humanity - things\u2026","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2011\/11\/Twitter-Stories-500x281.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":27464,"url":"https:\/\/mamchenkov.net\/wordpress\/2017\/03\/28\/mautic-open-source-marketing-automation-software\/","url_meta":{"origin":12207,"position":3},"title":"Mautic: Open Source Marketing Automation Software","author":"Leonid Mamchenkov","date":"March 28, 2017","format":false,"excerpt":"Mautic is an Open Source marketing automation software, which provides a whole bunch of functionality around contact tracking, campaign management, mass mailing, landing pages, and more. \u00a0It can be self-hosted or used as Software-as-a-Service (SaaS). \u00a0The source code is on GitHub and licensed under GPLv3. It provides an API, and\u2026","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/mamchenkov.net\/wordpress\/wp-content\/uploads\/2017\/03\/campaign_overview-500x368.png?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":28383,"url":"https:\/\/mamchenkov.net\/wordpress\/2018\/02\/15\/how-to-analyze-tweet-sentiments-with-php-machine-learning\/","url_meta":{"origin":12207,"position":4},"title":"How to Analyze Tweet Sentiments with PHP Machine Learning","author":"Leonid Mamchenkov","date":"February 15, 2018","format":false,"excerpt":"Machine learning is rarely mentioned in the same sentence (or article, for that matter) with PHP, so each time this happens, I'm all ears.\u00a0 Here's one that I came across recently -\u00a0How to Analyze Tweet Sentiments with PHP Machine Learning. Unlike many other \"hello world\" kind of examples, this article\u2026","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":23735,"url":"https:\/\/mamchenkov.net\/wordpress\/2015\/03\/20\/facebook-officially-kills-organic-reach-for-brands-making-all-your-page-likes-useless\/","url_meta":{"origin":12207,"position":5},"title":"Facebook officially kills organic reach for brands, making all your Page &#8220;Likes&#8221; useless","author":"Leonid Mamchenkov","date":"March 20, 2015","format":"link","excerpt":"Facebook officially kills organic reach for brands, making all your Page \"Likes\" useless","rel":"","context":"In &quot;All&quot;","block_context":{"text":"All","link":"https:\/\/mamchenkov.net\/wordpress\/category\/general\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/12207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/comments?post=12207"}],"version-history":[{"count":0,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/posts\/12207\/revisions"}],"wp:attachment":[{"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/media?parent=12207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/categories?post=12207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/tags?post=12207"},{"taxonomy":"keyring_services","embeddable":true,"href":"https:\/\/mamchenkov.net\/wordpress\/wp-json\/wp\/v2\/keyring_services?post=12207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}