{"id":10640,"date":"2007-01-31T23:36:45","date_gmt":"2007-01-31T20:36:45","guid":{"rendered":"https:\/\/mamchenkov.net\/wordpress\/2007\/01\/31\/on-long-term-business-relationships\/"},"modified":"2007-01-31T23:39:47","modified_gmt":"2007-01-31T20:39:47","slug":"on-long-term-business-relationships","status":"publish","type":"post","link":"https:\/\/mamchenkov.net\/wordpress\/2007\/01\/31\/on-long-term-business-relationships\/","title":{"rendered":"On long term business relationships"},"content":{"rendered":"\n

From Jackie Huba’s Tour bits<\/a>:<\/p>\n

I was honored to meet one of the deans of public relations: Al Golin of GolinHarris. He began his PR career in 1951 and today his company has offices in 29 countries.<\/p>\n

One ingredient of Al’s success has been having McDonald’s as a client for 50 years. In 1957, Al cold-called Ray Kroc, the legendary force behind McDonald’s. Kroc hired him and put the firm on a $500 monthly retainer. (I’m sure the retainer is a bit higher today.) It’s remarkable for anyone to have a client for 50 years.<\/strong> <\/p><\/blockquote>\n

Indeed so.<\/p>\n\n","protected":false},"excerpt":{"rendered":"\n

From Jackie Huba’s Tour bits: I was honored to meet one of the deans of public relations: Al Golin of GolinHarris. He began his PR career in 1951 and today his company has offices in 29 countries. One ingredient of Al’s success has been having McDonald’s as a client for 50 years. In 1957, Al … Continue reading On long term business relationships<\/span><\/a><\/p>\n\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"keyring_services":[],"class_list":["post-10640","post","type-post","status-publish","format-standard","hentry","category-general"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":7974,"url":"https:\/\/mamchenkov.net\/wordpress\/2004\/09\/29\/the-34-languages-of-mcdonalds\/","url_meta":{"origin":10640,"position":0},"title":"The 34 Languages of McDonald’s","author":"Leonid Mamchenkov","date":"September 29, 2004","format":false,"excerpt":"Anyone who has been even once in McDonald's during the last few years probably noticed that McDonald's is a very multilingual company. 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