The Grand Theory of Amazon

As a heavy user of Amazon Web Services, I often find myself in deep discussions about Amazon company, its broad portfolio of brands, the way they make money, and their strategy going forward.

Admittedly, that’s not an easy area to understand, let alone explain or argue about. That’s why I really enjoyed this video. It is oversimplifying a lot of things, but it does a nice job of shedding some light on what is going now, where it is heading, and how it is similar and different to some other companies.

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